Pedal Peak District

Pedal Peak District, a department of the National Park Authority, commissioned me to make a series of videos and animations to raise awareness of cycling provisions in the Peak District - from cycling trails to cycle-friendly pubs and accommodation, the campaign aimed to raise the profile of Peak District cycling for both cyclists and visitor economy business in the National Park.

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I created square aspect ratio explainer videos for social media and a set of four promotional films including animated maps to raise awareness of newly established cycling routes around the park.